The Circularity of Time

Every number upon the Runa Sigrlinn dial is drawn from the runic alphabet of the Vikings — a language of warriors, seers, and kings. To wear this timepiece is to carry their wisdom, inscribed in gold.

[Image: Macro photograph of the watch face with focus on 12 o’clock rune.]



Why Runes? Why a Circle?

In Norse belief, time was not linear but cyclical — seasons turned, lives repeated, and destiny unfolded again and again.

The design of the Rúna Sigrlinn watch is rooted in the ancient Runic calendar — a perpetual cycle spanning 19 years, known as the Metonic cycle. For generations, this cycle was renewed each year by observing the first full moon after the winter solstice.

Each year within the cycle carried its own symbol: a rune known as a Golden Number. Sixteen of these were drawn from the Younger Futhark, and three more were created to complete the cycle.

Rúna brings this wisdom into the present, weaving the circular flow of time once etched in runes into the circle of a modern timepiece. A reminder that time is not linear — it is a circle.



The Younger Futhark — Alphabet of the Vikings

While the Rúna Sigrlinn watch carries twelve Golden Number runes, the Younger Futhark holds 16 runes in total. Each is a vessel of meaning — used in carvings, spells, and inscriptions across the Norse world. Here, the complete set:

From Legend to Design

The runes were more than letters — they were a bridge between the seen and unseen, past and future.

For Rúna Sigrlinn, they swirled within the thing she was given in the forest. Today, they circle your wrist, etched in gold, a reminder that time turns, and you walk within it.

[Macro shot of the watch dial]



Time is not linear. It is a circle. The runes remind us.